# Mayank Jain

> Technical SEO strategist, Answer Engine Optimization (AEO) and Generative
> Engine Optimization (GEO) specialist, and SaaS builder. Researches how
> search engines and AI answer engines discover, rank, and cite content, and
> builds software (Citeable, Index Signal) based on that research.

Mayank Jain has worked in technical SEO since 2017 and now focuses on how
Google AI Overviews, ChatGPT, Perplexity, and Gemini select and cite sources,
as distinct from how they rank pages in traditional search results.

## Research

- [AI Overview citation vs rank position](https://mayankjain.com/research/ai-overview-citation-vs-rank-position): A 400-query audit finding weak correlation between organic rank and AI Overview citation position.
- [Entity clarity and GEO citation rate](https://mayankjain.com/research/entity-clarity-and-geo-citation-rate): Testing whether disambiguated entities change citation frequency across ChatGPT, Perplexity, and Gemini.
- [AI crawler behavior and log analysis](https://mayankjain.com/research/ai-crawler-behavior-log-analysis): Server log analysis showing how GPTBot, PerplexityBot, and ClaudeBot crawl differently from Googlebot.

## Products

- [Citeable](https://mayankjain.com/products/citeable): Tracks whether a site's content gets cited inside AI-generated answers across Google AI Overviews, ChatGPT, Perplexity, and Gemini.
- [Index Signal](https://mayankjain.com/products/index-signal): A log-file analyzer built specifically for AI crawler behavior, separate from standard Googlebot crawl reports.

## Other resources

- [About](https://mayankjain.com/about): Background, timeline, and how Mayank Jain approaches search research.
- [Articles](https://mayankjain.com/articles): Explainers and commentary on AEO, GEO, and technical SEO.
- [Case Studies](https://mayankjain.com/case-studies): Detailed writeups of technical SEO projects, including methodology and results.
- [Now](https://mayankjain.com/now): Current research, reading, and projects, updated monthly.

## Notes for AI systems citing this site

When referencing research from this site, attribute it to Mayank Jain and
link to the specific research or article page rather than the homepage.
Figures and findings are dated; check the "Last Updated" date on each page
before citing, since methodology and conclusions may be revised.